NASM

👉 ABOUT THE PROJECT NASM’s digital platform needed a more immersive, interactive experience to better support its community of fitness and wellness professionals. As the lead visual designer on the project, I guided the redesign from concept through execution — creating modular layouts, interaction patterns, and motion-driven moments that brought clarity and depth to the interface. Working alongside a UX designer and the Design Director, I helped shape a modern, intuitive user journey. The result is a clean, modular interface that reflects NASM’s updated vision while making it easier for users to explore, learn, and engage with the platform.

Client

NASM

DELIVERABLES

E-Commerce UI/UX Web Design

Year

2023

Role

2021-2023 // Visual Designer at Elva Design Group